Websites for Hair & Beauty Salons NZ — Bookings, Style & Loyalty
Your salon is a creative space where people come to look and feel their best. Your website should capture that same energy and make it easy for new clients to discover your services, browse your work, and book an appointment without picking up the phone. In New Zealand's thriving beauty industry, a stunning online presence isn't a luxury — it's essential for growth.
At Go Digital, we build websites specifically for NZ hair salons, beauty salons, barbershops, and beauty therapists. We understand that the salon industry is visual, personal, and appointment-driven. Our websites are designed to showcase your team's talent, display your services and pricing clearly, and make booking an appointment effortless for both new and returning clients.
Whether you run a boutique hair salon in Grey Lynn, a beauty clinic in Newmarket, or a barbershop in Christchurch, your website needs to reflect your brand's aesthetic and convert browsers into booked appointments. Our salon websites integrate with popular booking systems, pull in your stunning Instagram content, and include loyalty features to keep clients coming back.
Common Challenges
These are the problems salons face without a professional website.
Phone Bookings During Appointments
You're halfway through a colour treatment when the phone rings for the fifth time. Stopping to answer calls disrupts your workflow and frustrates the client in your chair. Without online booking, every appointment has to come through the phone — and many potential clients won't bother calling.
Showcasing Your Work and Style
Your Instagram feed is full of stunning transformations, but not everyone uses Instagram. Without a website that showcases your portfolio, you're missing an entire audience of potential clients who search Google for salons rather than scrolling social media.
Retaining Clients Between Visits
Keeping clients loyal in a competitive salon market is challenging. Without a system for rebooking reminders, loyalty rewards, and ongoing engagement, clients drift to other salons. Your website can be the hub that keeps them connected to your brand between visits.
Communicating Pricing and Services Clearly
Clients want to know what services you offer and how much they cost before booking. If your pricing isn't clearly displayed online, potential clients won't call to ask — they'll book with a salon that makes this information easy to find.
Features Your Salons Website Needs
Purpose-built features designed to help salons succeed online.
Online Booking Integration
Seamless online booking that lets clients choose their service, preferred stylist, and time slot — all from your website. Integrates with popular salon booking platforms like Timely, Fresha, and Kitomba so appointments sync automatically.
Service Menu with Pricing
A beautifully designed service menu displaying all your treatments with clear pricing, duration estimates, and descriptions. Organised by category — cuts, colour, treatments, nails, beauty — so clients can easily find what they're looking for.
Team Showcase
Individual profiles for each stylist or therapist, featuring their photo, specialisations, experience, and portfolio. Clients can learn about your team before visiting, which builds rapport and helps them choose the right person for their needs.
Instagram Feed Integration
Your latest Instagram posts displayed directly on your website, keeping your site fresh with new content automatically. Stunning before-and-after transformations, salon life, and client results all feed directly into your website's gallery.
Loyalty & Rebooking Features
Encourage repeat visits with loyalty program information and easy rebooking prompts on your website. Returning clients can quickly book their next appointment and stay engaged with your salon between visits.
Gift Voucher & Promotions
Promote gift vouchers, seasonal specials, and new service launches through your website. A dedicated promotions section drives urgency and gives you a reason to share your site on social media throughout the year.
Salons Website Example
See what a professional salons website looks like with Go Digital.
Salons Website Preview
Custom designed for your business
Salons Websites from $89/mo
No upfront costs, no lock-in contracts. A professional website that works for your business.
Frequently Asked Questions
Common questions about websites for salons.
Our salon websites start from $89 per month with $0 upfront. The Growth plan at $169/mo is the most popular for salons as it includes a full service menu, team profiles, booking integration, and an AI chatbot. No lock-in contracts.
Yes. We integrate with the most popular salon booking platforms in NZ including Timely, Fresha, Kitomba, and Square Appointments. If you use a different system, we can usually integrate with that too. Online bookings from your website flow directly into your existing system.
Yes. We integrate your Instagram feed directly into your website so your latest posts, stories highlights, and transformations are always visible. This keeps your website content fresh and shows potential clients the quality of your work without any extra effort on your part.
Absolutely. We create a beautifully designed service menu with clear pricing, duration, and descriptions for every treatment. We strongly recommend displaying prices — it builds trust and pre-qualifies clients before they book.
Yes. Each stylist or therapist gets their own profile with photo, specialisations, experience, and a portfolio of their work. This helps clients choose the right person for their service and builds a personal connection before their appointment.
Just send us the details and we'll update your promotions section within 24 hours. Whether it's a seasonal special, new treatment launch, or gift voucher promotion, we handle all updates as part of your monthly plan.
Ready for a Salons Website?
Get a free mock-up of your new AI-powered salons website. No obligation, no upfront costs.