Privacy Policy

Go Digital ("we", "us", or "our") is committed to protecting the privacy of our clients, website visitors, and users of our services. We are based at 33 Bayview Road, Bayview, Auckland 0629, New Zealand.

This Privacy Policy explains how we collect, use, store, and disclose your personal information when you visit our website, use our services, or otherwise interact with us. We comply with the New Zealand Privacy Act 2020 and its Information Privacy Principles (IPPs).

2.1 Information You Provide

When you contact us, request a quote, or sign up for our web design subscription service, we may collect:

• Your name and business name
• Email address and phone number
• Business address and website URL
• Billing information and payment details (processed securely via our payment provider)
• Any content, images, or materials you provide for your website
• Communications you send to us (emails, contact form messages, chat)

2.2 Information Collected Automatically

When you visit our website, we may automatically collect:

• IP address and approximate geographic location
• Browser type, device type, and operating system
• Pages visited, time spent on pages, and referring website
• Interaction data from our AI chatbot (conversation logs)

2.3 Information from Third Parties

We may receive information about you from third-party services we use, including Google Analytics, Google Ads, and social media platforms, to the extent you have interacted with our advertising.

We use your personal information to:

• Provide, maintain, and improve our web design and digital marketing services
• Design, build, and host your website as part of your subscription
• Process payments and manage your subscription billing
• Communicate with you about your project, service updates, and support requests
• Send you marketing communications (only with your consent, and you can opt out at any time)
• Analyse website traffic and improve our services using aggregated, de-identified data
• Train and improve our AI chatbot to better assist visitors (using anonymised conversation data)
• Comply with legal obligations under New Zealand law

Our website uses cookies and similar tracking technologies to improve your browsing experience and analyse site usage. The types of cookies we use include:

Essential Cookies

Required for basic website functionality such as page navigation and access to secure areas. These cannot be disabled.

Analytics Cookies

We use Google Analytics to understand how visitors interact with our website. These cookies collect information in an aggregated form to help us improve our site. You can opt out of Google Analytics by installing the Google Analytics opt-out browser add-on.

Marketing Cookies

If you arrive at our website through a Google Ads campaign, a cookie may be placed to measure the effectiveness of our advertising. These cookies do not personally identify you.

You can control cookies through your browser settings. Most browsers allow you to refuse cookies or alert you when a cookie is being placed. However, disabling cookies may affect the functionality of our website.

We use trusted third-party service providers to operate our business. These providers may have access to your personal information only to perform specific tasks on our behalf and are obligated to protect it. They include:

• Hosting providers — to host your website and our own website securely
• Payment processors — to process subscription payments securely (we do not store your full credit card details)
• Google Analytics and Google Ads — for website analytics and advertising
• AI service providers — to power the AI chatbot and voice agent features on client websites
• Email service providers — for transactional and marketing email delivery

We do not sell, rent, or trade your personal information to third parties for their marketing purposes.

We take reasonable steps to protect your personal information from unauthorised access, use, modification, or disclosure. Our security measures include:

• SSL/TLS encryption on all websites we build and our own website
• Secure, access-controlled hosting environments
• Regular security updates and monitoring
• Restricted access to personal information on a need-to-know basis

Some of your data may be stored on servers located outside New Zealand (for example, through our cloud hosting and AI service providers). Where this occurs, we ensure that these providers maintain appropriate safeguards consistent with the NZ Privacy Act 2020.

We retain your personal information only for as long as necessary to fulfil the purposes for which it was collected, including:

• For the duration of your active subscription and service relationship
• For a reasonable period after your subscription ends, to allow for reactivation or to address any outstanding matters
• As required by NZ tax and business record-keeping obligations (typically 7 years for financial records)

When your data is no longer required, we securely delete or de-identify it.

Under the New Zealand Privacy Act 2020, you have the right to:

• Access — request a copy of the personal information we hold about you
• Correction — ask us to correct any inaccurate or incomplete personal information
• Deletion — request deletion of your personal information where we no longer have a lawful reason to retain it
• Complaint — make a complaint to us or to the Office of the Privacy Commissioner if you believe your privacy has been breached

To exercise any of these rights, contact us at hello@godigital.co.nz. We will respond to your request within 20 working days, as required by the Privacy Act 2020.

If you are not satisfied with our response, you can lodge a complaint with the Office of the Privacy Commissioner at www.privacy.org.nz.

While Go Digital is a New Zealand business, we recognise that some of our website visitors or clients may be located in the European Economic Area (EEA) or the United Kingdom. If you are located in these regions, you may have additional rights under the General Data Protection Regulation (GDPR), including:

• The right to data portability
• The right to restrict processing of your personal data
• The right to object to processing based on legitimate interests
• The right to withdraw consent at any time where processing is based on consent

We process personal data on the basis of contractual necessity (to provide our services), legitimate interests (to improve our services and communicate with you), and consent (for marketing communications). If you wish to exercise any GDPR rights, please contact us at hello@godigital.co.nz.

Our websites may include AI-powered chatbot and voice agent features. When you interact with these features:

• Conversation logs may be stored to improve the quality of responses and to fulfil enquiries you make during the conversation
• We do not use AI conversation data to build profiles about individual users for advertising purposes
• Anonymised conversation data may be used to improve the AI's accuracy and helpfulness
• Voice agent calls may be recorded for quality assurance and training purposes, in accordance with NZ law

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. When we make significant changes, we will update the "Last updated" date at the top of this page. We encourage you to review this policy periodically.

If you have any questions or concerns about this Privacy Policy or how we handle your personal information, please contact us: